San Francisco's Flurry initially got its reach through offering a basic package of analytics that more than 95,000 different developers snapped up. But as the iOS and Android ecosystems have matured, app makers are getting more sophisticated. The biggest ones often juggle 30 to 40 ad networks and marketing channels, and need to understand which ones perform the best.Source: http://feedproxy.google.com/~r/Techcrunch/~3/4AjuMR10KO8/
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